It’s time to vote! Perhaps you ran to the polls this morning to help the candidate you love become our next president. Or, maybe your vote just celebrates your right to do so and the end of a very long ad season. Either way, there’s no denying the Trump/Clinton race has been particularly intense. Dominated by unprecedented levels of mudslinging and scandals—the effect may last longer than Election Day.
A sky-high level of controversy is characteristic of this year's election. But, it begs a question about whether Trump and Clinton are that much more controversy worthy than candidates in the past. Could this level of... ⇢ read more
Yesterday a colleague shared this TED talk about one truly clueless email strategy:
After mopping up tears of laughter, we naturally asked: Who oversaw that cluster mess?
Last week, I received a note from Microsoft 365's admin team. They had changed category algorithms for Outlook users, and did we like it? Um, no. Now, every shade of politically-charged and lewd spam... ⇢ read more
Barb Harris and Sharon Kreher, teamworks communication management, www.teamworkspr.com
I read a fair amount of Facebook group and media blog chatter about the love/hate relationship media folks have with PR people. At best, they begrudgingly acknowledge that sometimes PR people can occasionally be helpful. But as most public forums are inclined,... ⇢ read more
In 2016 we're all potential TV stars thanks to the accessibility of livestream video. Now we have our very own channels - on Periscope, YouTube and Facebook Live - where we can find people waxing on about pretty much anything.
Of course only .33 percent of videos ever go viral and get over a million... ⇢ read more
The other day, I was listening to Jim Croce’s “Workin’ at the Car Wash Blues.” It has never been one of my favorites, but for some reason the line, “Now I got them steadily-depressing, low down, mind-messing, working-at-the-car-wash blues,” resonated with me.
I was struck with how fortunate I am that... ⇢ read more
Early on Sunday morning, June 12, I woke to the news that 20 people had been killed in a shooting at a downtown Orlando nightclub four miles from my house. “Wow,” I thought, “that’s going to be a huge news story.” I had no idea.
At a press conference two hours... ⇢ read more
As I hope you are aware, Friday, June 3 was National Donut Day. It’s a day to eat donuts, but National Donut Day was originally established in 1938 by the Chicago Salvation Army to honor women who served donuts to soldiers during World War I. The holiday is traditionally celebrated... ⇢ read more
By Melissa Libby, Melissa Libby & Associates
When was last time you attended a cocktail party, wedding or other social event where a fight broke out? I mean a name-calling, yelling, party-shattering fight? Where most people at the party joined in to encourage the fight and throw a few barbs themselves, while... ⇢ read more
I recently read an article on AdWeek.com titled, “How Social Media Could Have Changed the O.J. Simpson Trial.” Inspired by the recent FX mini-series, “American Crime Story: The People vs. O.J. Simpson,” the author, Josh Rosenberg, points to the trial’s role in the rise of the 24-hour news cycle, reality... ⇢ read more
My wife, a human resources executive, recently attended a half-day professional development program and was so stunned by the behavior of the other participants that she was nearly (not quite totally) speechless when I asked her about how it went.
“The program content was fine,” she said. “But I couldn’t believe... ⇢ read more
By Solveig Raftery, The Firm Public Relations & Marketing
It's a turning point many companies and organizations eventually reach: After establishing a promising product or service, you decide to hire a PR agency to promote your valuable efforts. You conduct due diligence, research PR companies, and find one that offers the... ⇢ read more