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Friday
Oct112013

ONE DAY, SNARK FREE. REALLY. Public Relations Professionals Declare October 22 “Snark Free Day”

Immediate Release

Contact: Melissa Libby, melissa@melissalibbypr.com, 404-816-3068
Nicole Candler,
nic@niccreative.com, 502-550-0252

ONE DAY, SNARK FREE. REALLY.

Public Relations Professionals Declare October 22 “Snark Free Day”

OCTOBER 11, 2013 – Wouldn’t it be great to have one day when people go out of their way to be polite, kind, and considerate instead of rude, sarcastic, and snarky?

A group of public relations professionals aims to make a single day, October 22, 2013 “Snark Free Day.” The nationwide affiliates of PRConsultants Group (PRCG) are committing to a kinder way of communication and encouraging others to get on board.

Experts at coaching clients on communications styles for their strategy, media releases, web content, blogs, social media and more, the membership of PRCG is hoping to put the principle of not alienating the audience to work on a person-to-person level. 

“Instead of taking the cheap shot, take the high road,” said Toni Antonetti, a director of PRCG. “People have been emboldened by the anonymity and immediacy of online commenting. On October 22, we’re asking others to commit to taking just a moment before speaking, hitting send or posting to think about the effect our words have on those who receive them. Be snark free for one day.”

To promote participation in Snark Free Day, the group has developed a sketch video featuring a ‘World Class Jerk’ named Jonathan Snark. More information about Snark Free Day can also be found on SnarkFreeDay.com. Follow the discussion at #snarkfreeday.

One PRCG affiliate summed it up simply: “It goes back to one of the earliest lessons we learn in life: ‘if you can’t say anything nice, don’t say anything at all.’ If that snappy, snarky comment is right on the tip of your tongue, keep it there,” said Melissa Libby, one of the developers of “Snark Free Day.”

Added Libby, “It’s a little thing, but if everyone does it, maybe people will find that being nice has more lasting, deeper rewards. Go on, go Snark Free!”

About PRConsultant Group

PRConsultants Group (PRCG) is a nationwide group of public relations consultants, each an expert in their respective geographic areas and media markets. Clients who access PRCG, get personalized and targeted service in each local market with the broad reach of a national agency. The group was founded in 1992 and has grown to include 48 affiliates across the U.S. with the ability to form global partnerships.

 

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Reader Comments (6)

What pisses me off most about this is how insidiously it conflates "be nice" with "do and say what we want". Now granted, at no time in the article do you tell the reader to do or say anything. But I am a typical hysterical feminist who finds offense, insult and injury in the most nonsensical and innocuous things. So, in my mind, what you are saying is YOU WIMMINS KEEP YOUR DAMN MOUTH SHUT!! DO WHAT WE MEN TELL YOU TO DO!!! See how that works? Clearly you're article is promoting a dominant patriarchy and is instilling a whole bunch of misogyny. How so, you ask? Because I say so. Now, I demand on behalf of all women that you apologize for this offensive post. I will be snarky...ALWAYS. Because that is how I we feminists roll. Got it? We will always be snarky and if you tell us not to be, or even kindly suggest as much with a lame post that I find nonexistent hidden messages in, then my legion of hysterical harpies will descend upon you like locusts. All shall love me and despair.

Sincerely, Laura Hudson

October 21, 2013 | Unregistered CommenterLaura Hudson

suck my dick

October 21, 2013 | Unregistered CommenterSteven

Laura,

I sincerely can't tell if you're being serious. This sounds like an actual feminist response, but one which is far too self aware. Also, I read your work regularly and it has never been hysterical (unlike your comment here).

October 21, 2013 | Unregistered CommenterBob Zinger

“It goes back to one of the earliest lessons we learn in life: ‘if you can’t say anything nice, don’t say anything at all.’"

Lol someone should have said that to Rev. King haha! My favorite decade was the 50s!!

October 21, 2013 | Unregistered CommenterJonny R

Do you know who I am? I AM LAURA HUDSON!! Former hysterical writer for some comic book website!!! Comic book feminist extraordinaire!! Do not question me when I get angry at a post about trying to avoid internet sarcasm or snark or whatever. Being NICE to people is BS!! Women should NEVER be nice. Read my damn twitter feed so all you misogynists can get some EDUCATION and change your misogynist ways. NEVER tell a woman to be NICE. We are fierce!!! Don't you poor deluded misanthropes know that telling a woman to be nice is the equivalence of telling Jews to be nice to Nazis!?!? It's like telling gay people not to have butt sex. It's like telling black people to eat watermelon. Don't EVER tell a woman that she shouldn't be snarky.

October 21, 2013 | Unregistered CommenterLaura Hudson

Brought to you by an industry that will defend any bad behavior imaginable, so long as the checks cash.

October 22, 2013 | Unregistered Commenter@thesixfinger

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