National News. Local Insights.

It’s Not the Mistake, but the Cover-Up that Counts

I love teachers.  Anyone who follows me on Facebook knows my daughter teaches music.  She, and most of her colleagues do a great job. But this is a PR Blog, and hence, it is with a heavy heart I read this article in the Omaha World-Herald.  So, I’m taking this opportunity to remind my clients, my colleagues and my followers it is better to confess to the crime (mistake, if you prefer) than to cover it up. http://www.omaha.com/article/20130507/NEWS/705079937/1694#peanut-butter-cover-up-costs-teachers-their-jobs I’ll never forget the wise words of a Sunday school teacher and High School counselor, who told us, “It is okay to say you are... ⇢ read more

Protecting Your Online Reputation: It’s No Kid’s Game

Last week, I volunteered to speak to a middle school class about “Protecting Your Online Reputation.” Who better to advise kids on this than a seasoned PR Pro?  After all, reputation management is rising higher on the list of things we do for our clients. I considered myself to be... ⇢ read more

Some Grammar and Punctuation Tips To Remember

By Claude M. Gruener, PR Albany What’s the best way to get your news releases, speeches or your internet posts ignored, or worse yet, ridiculed? Beyond being irrelevant, wrong or dated, it’s very simple.  All you need do is to include a few punctuation, grammatical or spelling errors. Our savvy PR professionals at... ⇢ read more

Google Fiber Lands in Austin

By Brenda Thompson Google just announced that it’s bringing its super-fast fiber optic cable and television service, Google Fiber, to Austin. We are only the second city in the nation to get this service, launching in mid-2014 (Kansas City was first). At the speed of 1 gigabit, Google Fiber is said... ⇢ read more

Another Day, Another Blog Post….How Do I Get Inspired?

By Brendy Barr, Brendy Barr Communications So it’s my turn to write a blog post for PRCG Powerlines and I’m having an attack of writer’s block.  Know the feeling? It’s time to turn to my Top 10 sources for content inspiration. Perhaps one of them is your favorite muse? 1.    Turn on... ⇢ read more

Crisis Communications = Mental Fatigue

By Brian Chandler, Commonwealth PR I remember this client’s crisis like it was yesterday. We were in the middle of a meeting at their office when the CEO was immediately ushered out of the room with no explanation. A few minutes later, I was also summoned out of the room, leaving everyone... ⇢ read more

CSI Meets PR at Kansas City Conference

by Amy Kossoff Smith Write Ideas, Inc. @WriteIdeasPR This year’s PRConsultants Group Conference rallied 32 PR pros from around the country in Kansas City for professional development, networking, and some CSI (Communication Strategies and Innovation) fun.  Conference Chairs Alex Greenwood, Barb Harris, and Sharon Kreher, along with a committee*, planned 2+ jam packed... ⇢ read more

Super Bowl 2013 – The Good, the Brave, the Blackout

by Amy Kossoff Smith Write Ideas, Inc. @WriteIdeasPR Couldn't resist a quick piece on the logistics and marketing angles of Super Bowl 2013.  With brothers coaching opposing teams (wow!); the Ravens in the game (I'm D.C./Baltimore-based); Beyonce singing live after the Inauguration Star Spangled Banner question (btw - who really cares as long... ⇢ read more

Here's a Souper Way American Idol Could Make a Difference in the Community

By Kay F. Floyd, APR, Kay F. Floyd & Associates I just tuned into American Idol since the auditions were held in my own San Antonio. Some of the singers were impressive while others, well, what can I say?  Here's a "Best of San Antonio & Long Beach" snapshot: From the days... ⇢ read more

Here’s a Souper Way American Idol Could Make a Difference in the Community

By Kay F. Floyd, APR, Kay F. Floyd & Associates I just tuned into American Idol since the auditions were held in my own San Antonio. Some of the singers were impressive while others, well, what can I say?  Here's a "Best of San Antonio & Long Beach" snapshot: From the days... ⇢ read more