By Dawn Stranne
PRConsultants Group, San Francisco Bay Area
Not only did PRConsultants Group members have dozens of “Ah-Ha!” moments during our annual conference last month in Charleston, we had plenty of “Oohs and Ahhs” too! Especially when Jeffrey Ory and Bob Schiers shared how their firms created and managed an event to shatter the Guinness World Record for the largest macaroni and cheese.
As they shared their success story, I caught myself oohing and ahhing over one of the smaller event details as an excellent example of a huge revolution that is growing in the non-profit world called “social enterprise.”
Attendees who donated... ⇢ read more
As a light football fan, I'm one of those PR/marketing folks who watches the big game for the ads. It started during my first job after college at DDB Needham Advertising. As a newbie in the ad scene, I'd "yes ma'am" and "no sir" all day to the many levels... ⇢ read more
I had a recent encounter that affirmed what I already knew: While social media is not a replacement for other forms of engagement, it can be an excellent door-opener for relationship building. I was tweeting @jlevans about a social outing, and I referenced a possible adventure in Houston’s incredible Museum... ⇢ read more
By Deb Trivitt, Trivitt Public Relations
Recent lists of clichés we can do without and words that are over-used got me to reminiscing about my first semester of high school journalism.
Our teacher, Gunnar Horn, was considered the “dean” of high school journalism teachers and newspaper advisors. He, yes, literally, wrote the... ⇢ read more
By Nancy Tamosaitis-Thompson, Vorticom, Inc.
As Published in BrandWeek
Has your email or Twitter account been hijacked? Today I received an email on my business email account from my long term AOL address that invited me to “solve my erectile dysfunction problem now!” A second email advised me to click on a... ⇢ read more
By Julie Dennehy, APR, Dennehy Public Relations
Pardon me, but I have a prediction: in five years, we'll be saying 2010 was the darkest before the dawn.
As the dark days of winter close in and winter solstice is upon us, it's good to remember that dark days have passed us by.... ⇢ read more
By John Deveney, ABC, APR, Fellow PRSA
New Year's Eve has always been a time for looking back to the past, and more importantly, forward to the coming year. It's a time to reflect on the changes we want (or need) to make and resolve to... ⇢ read more
By Stephanie Niblack, Account Director, McKeeman PR
“I really think we deserve it,” I said to Santa. “We’ve been very good this year.” Santa’s eyes twinkled as he asked about the increase over last year. “After all,” he said, “you don’t have a crisis or a customer complaint threatening legal action,... ⇢ read more
By Amy Kossoff Smith, Write Ideas, Inc.
Full disclosure here - I'm a journalism grad and proud of it, so I'm hardly proud that the headline of this blog post starts with an "ing" word. That was a cardinal sin in journalism school. But realizing that they taught us writing, broadcast,... ⇢ read more
Saw this "top 11" list and had to pass it along - with full credit to the author, Tom Nixon. Enjoy, and Happy Halloween! Stacia Kirby
11 scary confessions about life as a PR pro
In honor of Halloween, here’s what frightens me about my public relations and marketing career
1. I... ⇢ read more
By Gary Young, Gary Young Ink
Hollywood film star Tony Curtis passed away recently after a long and illustrious career. With a filmography that included such great movies as Some Like It Hot and The Defiant Ones, his work in Sweet Smell of Success has always been top of mind for... ⇢ read more