Brenda Thompson began her public relations firm in 2003 with a few guiding principles: doing smart work for people she likes and brands she admires, getting outstanding results, cultivating long-term relationships, and staying small and selective. Remaining true to these values has meant working with a wide variety of clients over the years. Today, Brenda Thompson Communications provides strategic public relations counsel and services to organizations in the corporate, nonprofit, hospitality, restaurant, and higher education sectors. Highlights include promoting a statewide documentary series for public television created by The University of Texas System, working with co-founders of GSD&M on their book about the nation’s most effective anti-litter campaign, launching a unique bottled water benefiting college scholarships, planning one of the largest rallies ever held at the state capitol, and helping Austin-based nonprofit groups expand their influence through national media coverage. Thompson was one of the founders of the now-international Social Media Club, organized for the purpose of sharing best practices, establishing ethics and standards, and promoting social media literacy. She’s been a finalist twice for the Austin Business Journal’s Profiles in Power awards, and was included in the Austin American Statesman’s Out & About 500 List for five years. Her work for previous employers received a number of national awards, including from the Council for Advancement and Support of Higher Education.