Jo Trizila is founder & chief executive officer of Dallas-based TrizCom Public Relations and Pitch PR. Founded in 2008, TrizCom PR is a full service public relations firm. Established in 2015, Pitch PR is a division of TrizCom PR and created in partnership with The Dallas Entrepreneur Center to assist startups and entrepreneurs with their public relations needs. TrizCom PR has been included in the Dallas Business Journal’s largest PR firms, awarded the Public Relations Society of America’s Best of Show and Pegasus Awards, named as one of the Top PR Firms by Clutch Research and Review, and is a certified woman-owned business by the National Women Business Owners Corporation.
Jo is a multi-talented, high-caliber public and media relations marketing pro, with over 25 years of experience building and leading integrated and strategic public relations operations for a vast array of companies. She has an in-depth background in crisis communications, publicity, expert positioning, promotions, influencer marketing, investor relations and legislative affairs for Fortune 500 corporations, small to mid-size companies and not-for-profits/nonprofits. She is experienced in conceptualizing, creating and implementing innovative communication strategies. Additionally, she has held highly visible leadership positions and has earned a reputation for continually making a positive bottom-line difference while fostering excellent relations and maintaining a high profile in business.
Jo is analytical and creative while developing truly innovative communication campaigns that build buzz and raise brand awareness. Recognizing that many firms box-check their public relations with tactics, she continuously strives to be groundbreaking with bigger, bolder strategies that break through clutter and achieve her partner’s objectives.
As an award-winning storyteller, Jo has helped place partners’ stories in thousands of outlets internationally, nationally, regionally and locally Some of her favorites have included: BBC One, Cosmopolitan, The Today Show, Good Morning America, ABC Nightly News, Squawk Box, NDR, CNN, Fox Business News, Associated Press, The Dallas Morning News, Dr. Oz, CBS, Nancy Grace, NBC, Elle, CW, The Daily Mail, Inside Edition, People Magazine, USA Today, The New York Times, Inc., Entrepreneur and The Huffington Post, to name a few.
She has been instrumental in the formation of a number of promotions and publicity campaigns including Cadillac’s Team Escalade Texas, Chevrolet & Chrysler’s The Great $50,000 Giveaway, GMC Terrain Charity Challenge, GMC and Carry the Load, GMC Stars & Stripes Sierra Hashtag Challenge, Cadillac Cares, Fan Expo’s Chewbacca Mom, Fan Expo’s Heroes for Heroes, The Little Black Dress Experiment and many more.