What’s the Point of Occupy Wall Street?

Thanks to Susan Hart, Hart PR, for sharing this post from her PR blog, EveryDayPR.net.

When discussing a work project, a business mentor used to constantly ask me, “what’s the message?”  The same question applies to Occupy Wall Street, a headline-garnering, fast-spreading movement taking place in cities around the country. Even watching the local news in New York last week didn’t clarify unified messages or goals for me. Every person who responded to the “why are you here” question by reporters gave a different answer.  On the upside, crowds were entertained by impromptu musical renditions of 60s classics like “This Land is Your Land”.

Don’t get me wrong. I’m all about fixing a broken system. Contrary to Gordon Gekko’s 1980s “greed is good” talk in the “Wall Street” film, I think reform is better or at least as good.  But give me a common purpose, a call to action or an emotional response rather than universal skepticism.  Even the Occupy Wall Street website lacks clarity of message and goals although it does accept donations to fund protest operations.

Vagueness of purpose makes an organization’s mission impossible. A lack of consistent messaging exacerbates the situation. And while we’re discussing some basic tools of a public relations campaign, the absence of a media policy or at least talking points further confuses the audiences.

While Occupy Wall Street is spreading to the point of an official groundswell, any measurable action achieved (other than media attention) will be negligible. Effective public relations professionals know that our clients judge us by results. Successful results start with clarity. Success continues with consistency.

You get my point.




Very good document .I just stumbled upon your website as a consequence wanted to verbalize that I have especially enjoyed browsing your webpage posts.After all I’ll be subscribing to your rss feed as satisfactorily as I hope you write again rapidly!

As a final note , let me thank you for your understanding with my English as (I am persuaded you have figured this at this time ,), English is not my number one tongue hence I am utilizing Google Translate to form out how to write down what I actually intend to voice.


Hi everybody. I just managed to register and thought I will make a little offtopic here. If I posted to the wrong category, moderation, please move it to correct forum category. That is my first post on that board. I would be glad if anybody could help me with that problem. The one who can resolve my issue gets served with bottle of beer 🙂

[url=http://wyszukiwarka-mp3.eu/mp3/5a77c99a21d7c328e863fef542b156e4/Nie%20opuszczaj%20mnie%20-%20Edyta%20Geppert.html]wyszukiwarka mp3[/url]


Your blog looks extraordinary – concluded with outstanding writings .. as a consequence so on. I think you could obtain even even greater article by using selected pictures and photos. What do you think. Though I’ve put it in my favorites . Thank you.

As a final point , let me thank you for your patience with my English as (I’m convinced you have figured this at this time ,), English is not my primary language as a result I am utilizing Google Translate to build out what to enter what I genuinely want to write .


I wish your website could fit much better on my netbook. I expect that you may possibly focus on this matter when you get a chance.

Before I go, allow me thank you for your patience with my English as (I am certain you have become aware this at this moment ,), English is not my principal language therefore I am using Google Translate to form out how to put in writing what I truly plan to tell.


Leave a Reply

Your email address will not be published. Required fields are marked *