The Firm Public Relations & Marketing

Strategic Approach. Remarkable Results. It’s more than a motto—it’s how we operate. Since 1993, The Firm Public Relations & Marketing has built a reputation for smart strategy, creative thinking and real results. Led by founder and CEO Solveig Raftery and Senior VP Jasen Woehrle, our team has an uncanny ability to assemble the right mix of talent to meet each client’s unique needs.

We’re a group of curious, creative, competitive minds who genuinely enjoy what we do—and each other (no, really). Whether collaborating in our Las Vegas office or connecting remotely, we work hard, laugh often, and always aim to win for our clients.

Strategic Approach. Remarkable Results. It’s more than a motto—it’s how we operate.

We don’t just earn headlines, we shape the narrative. The Firm is where strategy, experience, and execution meet. Helping brands cut through noise, build credibility, and stay top-of-mind with the audiences that matter.

We’re The Firm Public Relations & Marketing, a powerhouse team of strategists, storytellers and communicator who’ve been moving the needle for more than three decades. Founded by Solveig Raftery and led alongside Senior VP Jasen Woehrle, our agency blends senior-level oversight with a talented, brilliant team of PR pros who deliver high-impact work every day. Every account gets a seasoned strategist involved and a smart, collaborative team behind it. 

Our experience spans more than three decades and numerous industries—hospitality, gaming, healthcare, real estate, retail, education, associations and nonprofits. From nuclear scientists to world-famous comedians, we’ve helped shape and share stories that matter. Our storytelling doesn’t stop at state lines—clients have been featured coast to coast, including in The Wall Street Journal and on the TODAY show. And thanks to our nationwide network of experts through the PR Consultants Group (which we co-founded), we can take your message anywhere it needs to go.

If you want a communications partner with real substance not empty hype, you’ve found it. Let’s talk at newbusiness@thefirmpr.com.