By Amy Kossoff Smith, President Write Ideas, Inc., and Editor/Founder of PRCG Powerlines
The 14th Annual PRConsultants Group is a wrap, and it was the 3rd time this international group of PR pro’s had “boots on the ground” in the Lone Star State (Texas). This year’s theme, “Passport to Creativity,” inspired the 50 members attending to consider new, innovative ways to add color and relevance to PR campaigns around the world.
Here are some of my favorite highlights:
Keynote speaker C.C. Chapman, author and marketer, presented “Finding Inspiration & Staying Relevant in Today’s Marketplace.” He had tons of tips, and some of... ⇢ read more