By Julie Dennehy, APR, Dennehy Public Relations
Pardon me, but I have a prediction: in five years, we'll be saying 2010 was the darkest before the dawn.
As the dark days of winter close in and winter solstice is upon us, it's good to remember that dark days have passed us by. This is a great time of year to reflect on who we are, what we accomplished in 2010, how we've learned and grown personally and professionally, and what goals we'd like to put in writing to accomplish by this time next year. It's time to put in writing valuable lessons learned... ⇢ read more
By John Deveney, ABC, APR, Fellow PRSA
Deveney Communication
New Year's Eve has always been a time for looking back to the past, and more importantly, forward to the coming year. It's a time to reflect on the changes we want (or need) to make and resolve to... ⇢ read more
By Stephanie Niblack, Account Director, McKeeman PR
“I really think we deserve it,” I said to Santa. “We’ve been very good this year.” Santa’s eyes twinkled as he asked about the increase over last year. “After all,” he said, “you don’t have a crisis or a customer complaint threatening legal action,... ⇢ read more
By Amy Kossoff Smith, Write Ideas, Inc.
Full disclosure here - I'm a journalism grad and proud of it, so I'm hardly proud that the headline of this blog post starts with an "ing" word. That was a cardinal sin in journalism school. But realizing that they taught us writing, broadcast,... ⇢ read more
Saw this "top 11" list and had to pass it along - with full credit to the author, Tom Nixon. Enjoy, and Happy Halloween! Stacia Kirby
11 scary confessions about life as a PR pro
In honor of Halloween, here’s what frightens me about my public relations and marketing career
1. I... ⇢ read more
By Gary Young, Gary Young Ink
Hollywood film star Tony Curtis passed away recently after a long and illustrious career. With a filmography that included such great movies as Some Like It Hot and The Defiant Ones, his work in Sweet Smell of Success has always been top of mind for... ⇢ read more
By Lisa Faulkner-Dunne, Lisa Faulkner-Dunne and Associates
How do you choose a college, or a dentist? What makes you return to a restaurant or a boutique? The product has to be good, of course, but unless a restaurant serves canned soup or a store offers shoddy clothes, your experience with the... ⇢ read more
By Nancy Tamosaitis-Thompson, President, Vorticom Inc.
Does your public relations agency’s management pester their female staff to get collagen injections to thicken their lips? Do they show up on employees’ dates with romantic prospects to weigh in on their suitability? Do they purchase sex toys they think will resonate with individual... ⇢ read more
Photo of Michel Helsel
By Sharon Kreher, TeamworksPR
Can one person really make a difference? Absolutely – and Michele Helsel is proof positive.
A St. Louis metropolitan area resident, Michele works for Kimball Office, a company that helped sponsor an online campaign to raise greater awareness for childhood hunger in America.
One in... ⇢ read more
By Gigi de Mier, APR
No, this isn't the title of Robert Ludlum's latest thriller. It's a milestone in the development of the global public relations profession and a call to action for organizations everywhere to use public relations to strengthen their relationships and reputation and to achieve sustainable... ⇢ read more
By Amy Kossoff Smith, Write Ideas, Inc.
I recently attended a WOMMA webinar on the science behind "influencers." The title alone is very telling, as it referred to influencers in your campaign as "the holy grail of marketing." Need I say more?
The webinar, while very technical, and honestly, lost me at... ⇢ read more
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